Cookie Policy

Website cookie notice for Kova Direct Limited

Last updated: 2 June 2026

1. What are cookies?

Cookies are small text files placed on your device when you visit a website. They help websites work, remember preferences, improve performance and understand how visitors use the site.

Similar technologies may include tracking pixels, tags, scripts, device identifiers and local storage.

2. How Kova uses cookies

Kova may use cookies and similar technologies to:

  • make the website work properly;
  • keep the website secure;
  • remember cookie preferences;
  • understand how visitors use the website;
  • improve website performance;
  • measure enquiries or campaign performance;
  • support marketing activity, where used.

3. Types of cookies we use

Strictly necessary cookies

These cookies are needed for the website to function. They may support security, page navigation, form submission, cookie preference storage or other essential features. These cookies cannot usually be switched off through our website because the site needs them to work.

Analytics cookies

These cookies help us understand how people use the website, such as which pages are visited, how long visitors stay and how they found the site. Analytics cookies are non-essential and will only be used where you have agreed to them, unless a specific legal exemption applies.

Marketing cookies

These cookies may be used to measure advertising, track campaign performance or show relevant content. Marketing cookies are non-essential and will only be used where you have agreed to them.

Preference cookies

These cookies remember choices you make, such as cookie settings or display preferences.

4. Cookies we may use

The table below sets out the main cookie categories Kova may use. The exact cookies may depend on the website platform, cookie consent tool and any analytics or marketing tools enabled from time to time. Non-essential analytics or marketing cookies should only be used where consent has been given, unless a specific legal exemption applies.

Cookie / ProviderPurposeTypeDuration
Website platform / hosting cookiesWebsite functionality, security, page navigation and form operationStrictly necessarySession or short-term, depending on the platform
Cookie consent toolStores cookie choices and consent preferencesStrictly necessary / preferenceUsually 6 to 12 months, depending on the tool
Google Analytics or similar, if usedWebsite usage analytics, including pages visited and visitor journeysAnalyticsUp to 24 months, depending on configuration
Microsoft Clarity or similar, if usedWebsite performance insight and user journey analyticsAnalyticsUp to 13 months, depending on configuration
Google Ads, Meta Pixel, LinkedIn Insight Tag or similar, if usedCampaign measurement, conversion tracking and relevant marketing activityMarketingProvider-configured duration, subject to consent

5. Managing cookies

When you first visit our website, you may be asked to accept, reject or manage non-essential cookies.

You can change your cookie preferences at any time by using the cookie settings option on our website.

You can also control cookies through your browser settings. Blocking some cookies may affect how the website works.

6. Third-party cookies

Some cookies may be set by third-party providers, such as analytics, advertising, embedded content or website performance tools. Where third-party cookies are used, we will aim to identify the relevant providers clearly in this Cookie Policy or in our cookie preference tool.

7. Changes to this Cookie Policy

We may update this Cookie Policy from time to time. The latest version will always be available on our website.

8. Contact

Questions about cookies: admin@kovadirect.co.uk.